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  1. What is product development? - IBM

    Product development is the creation of products to meet customer needs. The process includes stages such as ideation, marketing strategy and commercialization.

  2. How to build a successful product development strategy - IBM

    Explore how a strong product development strategy can help an organization weather unforeseen events or market changes.

  3. What is product engineering? - IBM

    Product engineering is a phase of product development in which engineering principles and practices are applied to a product lifecycle. The process includes design, development, testing …

  4. 什么是产品开发?| IBM

    改进现有产品或创建新产品以满足客户需求的方法概念在构思或创意生成阶段形成。团队可以使用不同的技术来提出产品创意,例如头脑风暴和 故事板。 构思通常被认为是产品开发的第一阶 …

  5. What is product management? - IBM

    Product management is a strategic practice that guides the product lifecycle through research, planning, development, product launch, support and optimization to build products that meet …

  6. AI in product development - IBM

    Oct 22, 2025 · AI in product development AI in product development is a broad term that describes the use of artificial intelligence (AI) tools and capabilities in the various stages of the …

  7. Generative AI in Product Development | IBM

    Generative artificial intelligence (GenAI) can be a powerful tool for driving product innovation, if used in the right ways. We’ll discuss select high-impact product use cases that demonstrate …

  8. What is the Software Development Lifecycle (SDLC)? | IBM

    The software development lifecycle (SDLC) is a structured and iterative methodology used by development teams to build, deploy and maintain software systems.

  9. Dive into a product management career with the IBM Product …

    Product Managers also play a crucial role in all kinds of industries, especially in software and IT. This program will teach you the foundational skills employers are seeking for entry level …

  10. What is Design Thinking? | IBM

    Feb 22, 2022 · The approach goes beyond the product or service that is offered by the organization and brings in the user early on, helping ensure that there is a solution to their …